Royal Ascot 2023: Royal Ascot Millinery Collective

The 2023 Royal Ascot Millinery Collective, in association with Fenwick, features designs by milliners from the United Kingdom, United States and Australia.

These include: Stephen Jones OBE, Rachel Trevor Morgan, William Chambers, John Boyd, Awon Golding, Velvet and Tonic, Rachel Henry, Alexandra Harper, Sally Ann Provan, and Sarah Sokol.

Royal Ascot, Tuesday 20th to Saturday 24th June 2023, has – and always will be – synonymous with show-stopping style and innovative millinery and this year’s Royal Ascot Millinery Collective perfectly captures the essence of individuality and celebrates creative style.

Enlisting the creative forces of world-renowned photographer Damian Foxe and his stylist partner Elad Bitton the dynamic duo captured the hats through a modern lens.

Giving a fresh spin on tradition, Bitton styled the campaign, curating the looks from a selection of fashion from Fenwick using both vintage pieces and emerging and established brands available from their new spring/summer collections.

By mixing dramatic shapes and bold colours, Bitton has shown us how to be excitingly elegant with our Royal Ascot style this summer while remaining within the parameters of the official dress code.

Felicity Barnard, Commercial Director, Ascot Racecourse, said: “We are thrilled to work with Fenwick once again to shine a light on the wearable art that is millinery. Whether opting to re-wear a much-loved hat or purchasing a new headpiece, both Royal Ascot and millinery are innately intertwined.

“We will see an abundance of spectacular hats and headwear on display this summer and the 2023 Millinery Collective gives ‘dress to impress’ an entirely new meaning.

“With creations from both established and emerging milliners – including a USA-based designer for the first time ever – the diverse range of designs act as inspiration and encouragement to explore the creative world
of millinery.”

The 10 looks offer dressing inspiration ranging from more classic Royal Enclosure elegance to zesty and playful looks for the Queen Anne and Village Enclosures.

The Royal Ascot Millinery Collective is available to shop exclusively at Fenwick of Bond Street. For 2023, all 10 designs have been turned into AR filters that allow Instagram and Facebook users to virtually try on the designs. Simply search for ‘Royal Ascot’ to find them.

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