This year sees New & Lingwood – one of London’s longest established and most respected English gentleman’s outfitters – embark on a five-year partnership with Goodwood as the Official Style Partner the Qatar Goodwood Festival, affectionately referred to as ‘Glorious Goodwood’.
To celebrate, New & Lingwood is producing a Winner’s Sheet – using the same exclusive fuchsia and turquoise silk jacquard design as the dressing gown featured in the BBC’s The Night Manager – which will be presented to the winning horse of The New & Lingwood Handicap Stakes race taking place at 4.45pm on Tuesday 1st August.
For over 150 years, New & Lingwood has been dressing the discerning gentlemen of Great Britain in immaculately fitted shirts, luxury silk dressing gowns and exquisite men’s tailoring which is often seen on racegoers attending the best-dressed meetings from Ascot to Cheltenham.
An important date in the sporting calendar (and a firm fixture in the gentleman’s social calendar), the renowned Qatar Goodwood Festival runs from Tuesday 1st August to Saturday 5th August, with prize money totalling a magnificent £5million. With three Group 1 races – the most prestigious type of race in the world – attendees will have the chance to watch some of the world’s most magnificent horses battle it out over the first three days.
Over the past 100 years, the dress code at Glorious Goodwood – which is well-known for being smart but never stuffy – has eased slightly and the linen suit has subsequently become the norm for the stylish race goer. Carolyn Springett, New & Lingwood’s CEO, said: “We are very excited to be partnering with such a well-established name in both British horseracing and motoring and are looking forward to injecting some modern styles, incredible colours and the finest materials into the races – particularly onto the winning horse’s sheet!”
In addition to sponsoring races during the five-year partnership, New & Lingwood will also stock a selection of classic suits and accessories at Goodwood The Kennels Shop. They will also carry a curated selection of merchandise in the Racing Colours shop in the exclusive Richmond Enclosure, next to the Charlton Stand, for the duration of Glorious Goodwood.
Lord March, Chairman of Goodwood Racecourse, said: “We are excited to welcome New & Lingwood to Goodwood, as their collections are a perfect fit for the Qatar Goodwood Festival. As well as giving our members the opportunity to purchase New & Lingwood products from our Kennels Shop throughout the partnership, we particularly look forward to the New & Lingwood team coming to the Estate regularly to fit our members on-site.”
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